Adsense and Chitika Ad Placement Guide to Optimize Ad Units Better

Chitika is one of the fast growing ad networks and it’s premium ads took it’s success to the next level. Since Chitika Premium ads are compatible with Google Adsense, publishers are using both these ads on their sites/blogs. However, there is a chance of ruining the income growth if you don’t place both these ad units properly. Do note that a single mistake can harm your online income severely while a few ad optimizations can give you a sudden high growth.

Here is the tutorial on Adsense and Chitika placement guide. This tutorial will contain ad placements, ad branding, good ad slots and possible result with screenshots. But before moving to the optimization tutorial, let’s start from the fundamentals.

What are Chitika Premium ads?

Chitika Premium ads will only appear to a visitor that clicks through to your website from a search engine. Why? Because they believe that targeting a search query and showing a relevant ad will result in a higher CTR and they don’t want you to feel like they are ‘annoying’ your regular visitors with irrelevant ads (this is especially important for forum owners).

Can Chitika Premium Run with AdSense?

Yes! You can use Chitika Premium and AdSense together on the same page because:

1. Chitika ad units are NOT contextual
2. Chitika ad units do NOT look like AdSense units

You should always keep testing with the ad placements and customization so that they don’t just earn the most revenue possible, but also raises the overall advertising revenue. Most publishers display Chitika and AdSense ads together on their websites, and as a result earn a combined higher revenue than using AdSense or Chitika alone.

TIP – Sign up for Chitika Premium Ads

Here are the seven actual Chitika users who took the time to strategically place and customize the Chitika Premium & AdSense ads on their website for a successful steady income.

Tim Carter, webmaster of AskTheBuilder.com placed AdSense at the top, Chitika Premium in the right hand sidebar and Premium at the bottom of his articles. While sometimes the sidebars are not always successful ad placements, Tim made it work to his advantage:

Kenneth of EnvironmentalChemistry.com, customized his AdSense and Chitika Premium ad units throughout his site. With a Chitika Premium ad unit at the top as well as in the sidebar and AdSense complementing nicely above his comments:

Mariana from TheEasyRecipe.com proves a great point that no spot is too small for a Chitika Premium ad unit. With limited space to work with she made a great choice of using a 468×60 ad unit on her homepage as well as an AdSense block towards the right:

Anton, AntonAmoto.com used an AdSense square above his titles and a Chitika Premium Mega Unit below them. The links were all customized as well making for a nice sleek integration:

Carolyn, Natural-Stone-Interiors.com, has placed AdSense and Chitika Premium ad blocks within her content very nicely without disrupting her content, as well as a Premium Mega Unit at the end of her article:

Amal from ComputingUnleashed.com has placed an AdSense block at the top of his page and then a Chitika ‘Mega-Unit’ at the end of his content. This ad implementation is a perfect example of how you can use AdSense & Chitika on the same page without cannibalizing revenue from either sources:

Jaspreet, the writer at HowToBecomeSomething.com customized his AdSense ad block very nicely and Chitika Premium (550×120) ad unit links to his site perfectly:

Chitika Ad Customization Tips

Ad Blending :

Try to match and blend ad color with your template. Matching site background color, site text colors and links will help your ads blend nicely with your content and as the result you can expect a higher CTR.

You can insert the the following piece of code in the ad code to open the Premium ads in a new window or tab:

ch_target  =  "_blank";

You can customize the ad font to match your template using the following codes :

ch_font_title  =  "Arial";
ch_font_text  =  "Arial";

Matching the colors on your page to your ad and then matching the text will make it blend even better.

Alternate Ad :

Since Premium will only show to US/Canada search engine traffic, displaying an alternate URL can help make sure you keep a steady flow of ad revenue coming in. Insert the following code to show an alternate ad unit when the Premium ads do not display:

ch_alternate_ad_url  =  "INSERT  URL  HERE";

You can edit all above customization options right from your Premium Code Panel.

Chitika Ad Placement Tips

If you are trying to maximize your revenue from your Chitika Premium ads, then one of the most important things to look at is where to place the units on your site. While every site is different, there is a basic guidelines which works best for most publishers. Have a look on Chitika heat map:

Place your Chitika Premium units close to the content, towards the top (above the fold) for maximum result. Generally, directly below or above the title works best for articles.

Chitika Premium Wordpress Plugin

If you are hosting your blog on Wordpress, you can use the Chitika Premium Wordpress plugin to serve Chitika Premium ads. You can easily change the display of your Chitika Premium ads through a settings page in the WordPress admin panel. It allows you to change any of the following features:

• Various ad formats and sizes (more than 20 sizes to choose from)
• Change link and text color directly from Wordpress blog
• Change ad unit background color
• Select ad display location (above or below post
• Associate channels with ad slots

Download Chitika Premium Wordpress Plugin

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3. Top 28 Adsense Suggestions to Adsense Product Ideas
4. Show Adsense Ads Only on Homepage or Post pages on Blogger and Wordpress
5. Adsense Introduces Estimated and Finalized Earnings System